Blog
Finding and Digitally Marketing your Brand’s Place in the Industry
To have a business is not enough. To have the products, the services, the know-how are all not enough. You need to know how to integrate yourself into the most visible parts of the field or industry. And with today being as technologically advanced as it is, you will...
How to Position Your Brand
So you have a business, you have managed to accomplish a lot, and have witnessed some serious success. However, with the change in the times, you have begun to fall behind some of the other relevant competition. Is it dissatisfactory products? It is poor service?...
Digital Marketing Funnel (AIDA(S/R) Method)
Business as of late has not quite been ‘business as usual’. More of the people with whom we conduct business are not in our proximal locale. Globalization has taken the business world by storm and has stretched the bounds to which our brands’ presence reaches. New...
Amazon Projections for the 2018 Year
Amazon has been a heavy hitting seller for sometime now. With each new year of the company’s existence, you see more and more of its presence throughout the selling world, more of its endeavors into new companies and industries, and more advancements in the digital...
Brick-and-Mortar and Amazon Working Together
Currently, there is a split in the road by which people conduct commerce with one another. One path of the road leads down the path of selling online. The other gravitates towards to the direction of small business, brick-and-mortar selling. One is the traditional...
Brick-and-Mortar Competing with Amazon
Everything is shifting towards being online. Entertainment from music to video all comes from online. Communication with friends both near and far is conducted from the confines of the internet. And now, more and more of the shopping we as consumers do for our...
Holiday Shopping Weekend Results
We all wrapped up scarfing down our turkey, stuffing, green bean casserole, and more this past Thursday for the holidays. Without even time to digest, we braced ourselves for the the busy shopping weekend ahead. Between Black Friday and Cyber Monday, it was...
Cons of Amazon Buying and Selling
Amazon is a household name these days. The company has managed to take itself from a simple online book dealer all the way to being the e-commerce powerhouse it is, synonymous with online selling. There are a lot of great things to be said about the Amazon company,...
Pros of Amazon Buying and Selling
In the world of ecommerce, there are many giants in the industry. As has been stated before, one of the up-and-coming heavy hitters in the field is the online selling wiz, Amazon. They have established a platform for buying and selling that has done a lot for not only...