Blog
The Fun of Ecommerce
When I first heard the word ecommerce, I was young enough to have parents talking about attending meetings at the “Chamber of Commerce,” (which is what I confused it with) while I listened to out loud storytelling at the library. At the time, ecommerce was happening...
2023 Direct Sales Leadership Retreat
An important thing we relearned from being an attendee, event sponsor, and panelist. Rave Retailer was honored to be asked by Nexio, an industry leading fintech company headquartered in the United States, to take part in an expert discussion panel for 100 leaders and...
Abandoned Cart Emails
“Oops, you forgot this in your cart!” Seven of the most dangerous words for me (and indirectly, my husband), and the most pivotal for a retailer. Am I a retailer? No. I work in Sales. But why do I work in sales? Because I am a retailer’s best customer. And as such,...
Be on the RIGHT side of Disruption
DISRUPTION = OPPORTUNITY There is a disruption going on in the industry and it is our responsibility to ensure our brand is on the right side of the disruption. There are multiple initiatives needed to pull this off that are all connected together. When positioning...
The Importance of Ecommerce
Why has ecommerce grown to a $4.2 trillion industry? It’s convenient to consumers shopping in their pajamas, and retailers tracking inventory in theirs. A webstore has no roof that can leak, no staff who might not show up, and doesn’t close for lunch or...
International Health & Wellness Corporation
International Health & Wellness Corporation A Case Study of Rave Retailer's Solution for International eCommerceBackgroundThis USA-based international health and wellness company was rapidly growing globally. As a result they were looking for a multi-currency method...
Independent Brick & Mortar Retailer
Learn how Rave helped a retailer navigate the online retail marketBackgroundA 35 year old Mid-Western retailer was opening their first free standing store location, and updating their branding. They had been challenged presenting their story digitally for a number of...
US Diet Supplement Weight Loss Company
A case study on how a retailer leveraged Rave’s “done-for-you” strategy to maximize their website’s profitabilityBackgroundThe CEO of a US-based supplement weight loss company approached Rave Retailer for help launching their ecommerce strategy for an innovative...
Nike + Apple = Future of Fitness
Nike has been a frontrunner in the fitness industry for decades. Shoes, apparel, watches, even uniforms for pro and college teams. Recently, they've become involved in the fitness band rave with the Nike Fuelband. The Fuelband counts calories, time, and has...