Blog

Consumer behavior—it’s like trying to hit a moving target in a dark room while blindfolded. Okay, maybe not that dramatic, but close. Every year, shoppers get savvier, pickier, and more unpredictable. In 2024, their expectations are changing faster than ever, and if...

Landing a new customer feels like a victory, doesn't it? But let's be honest, keeping them around is the real challenge. Whilst important to be constantly growing your customer base, it's far more cost-effective to nurture existing relationships than constantly...

In today’s competitive retail landscape, standing out is more crucial than ever. Storytelling is a potent tool that can help you build deep emotional connections with your customers, transforming casual shoppers into passionate brand advocates. Here’s how to weave...

Every successful business starts with a plan, but let’s be honest—keeping up with the day-to-day grind often pushes long-term strategy to the back burner. It’s easy to get caught up in managing inventory, running marketing campaigns, or responding to customers, but...

As an Account Manager at Rave Retailer, I’ve had the privilege of working alongside countless business owners. From seasoned entrepreneurs who’ve been with us for years to new clients who are still unsure if they made the right choice, I’ve walked alongside businesses...

Successful businesses require business owners and entrepreneurs to bring together a multitude of actions that will ultimately lead to their desired outcomes. Effectively managing a business tends to hinge on 4 key cornerstones; planning, organizing, leading and...

Let’s talk about technology. It’s exciting, it’s shiny, and it promises to solve all your problems with the click of a button. Except it rarely works like that, does it? A new platform might streamline operations or automate a process, but it can also confuse your...

"The goal is not to do business with everyone who needs what you have. The goal is to do business with people who believe what you believe." — Simon Sinek In the world of direct selling and multi-level marketing, recruitment often takes center stage as a primary...

Imagine this: you are running an online store, maintaining hundreds or thousands of products, and juggling spreadsheets, folders, and drives in order to keep all the information about your products at bay. Things can get messy: data gets duplicated, information...